Dr. Stanton has with one of the USA’s best run convenience stores for many years, and has spoken at the National Convenience store Association (NACS) meeting as well as writing a number of articles in the NACS magazine on convenience store marketing. Dr. Stanton has addressed a number of convenience store including the Global 7-Eleven annual meeting in Hawaii. He has been elected to the European Retail Association in the Hall of Fame.
John L. Stanton has a Ph.D. in marketing from Syracuse University, and been in the food industry for over 30 years. He is currently professor of food marketing at Saint Joseph’s University in Philadelphia. Besides academia, Dr Stanton has also worked in the food industry. He has been Vice President of Marketing for an international coffee company, and worked in Germany working for Tengelmann, one of the world’s largest food retailers. Dr. Stanton was also director of research of an advertising agency and has consulted for many nationally known food companies including Campbell Soup Company, Procter & Gamble, Frito Lay, Florida Dept. of Citrus, Kellogg and others.
He has also spoken to many international food groups in Russia (Russian Fruit Juice Federation, Russian Grocers Association ), Germany (Tengelmann, European Fruit Juice Association, Hypermarket Association), Denmark (AC Nielsen trends conference), Sweden(AC Nielsen trends conference), Finland (AC Nielsen trends conference), Norway (AC Nielsen trends conference), France (Monoprix), Argentina Grocery Association, Uruguay (Agri-business Congress), Japan (USDEC Cheese conference), Brazil (ABRAS, APAS), Thailand (Fresh Food Association), Chilean Grocers Association, Colombian Grocers Association, New Zealand Food and Beverage Association, Mexico (Mexican Grocers Association) and Ireland (Musgrave, Spar, Food and beverage Association), Dr. Stanton has done programs around the world for the USDA FAS in places such as the Czech Republic, and Thailand.Dr. Stanton also completed a project in Estonia to develop a chain of grocery stores in Estonia, Latvia, Lithuania, and Western Russia for an investment group.
Dr. Stanton has a new book published entitled MOREStanton on Food Marketing and his books include, Stanton on Food Marketing, Success Leaves Clues!, Delight Me…The Ten Commandments of Customer Service, 21 Trends in Food Marketing for the 21st Century, 325 Ways to Make Customers Feel Like Your Supermarket Is Their Supermarket, Marketing Planning in a Total Quality Environment, Running a Supermarket Consumer Focus Groups and Making Niche Marketing Work (McGraw-Hill).
For further information about this seminar, please contact:
Dr. Vincent Kong
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